Why Most Brands Are Losing in 2025 (And How to Avoid It)
Carol Gilham Carol Gilham

Why Most Brands Are Losing in 2025 (And How to Avoid It)

Marketing isn’t about the long game anymore — it’s about speed, adaptability, and authenticity. This post breaks down how brands can thrive by focusing on the right channels, niching down, and balancing AI-powered efficiency with people-first storytelling.

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How Nonprofits Can Leverage AI to Do More with Less in 2025
Carol Gilham Carol Gilham

How Nonprofits Can Leverage AI to Do More with Less in 2025

With budgets shrinking and expectations rising, nonprofits are turning to AI to amplify their impact. This post shows how automation, personalization, and data-driven insights can help lean teams save time, strengthen donor engagement, and focus on their mission.

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The Power of Strategic Partnerships in 2025
Carol Gilham Carol Gilham

The Power of Strategic Partnerships in 2025

In today’s landscape, success isn’t about outpacing the competition — it’s about building alliances that drive greater impact together. This post explores how corporations and nonprofits alike are using partnerships to pool resources, create more value, and accelerate change.

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